The Telegram platform for affiliate programs has quickly gained popularity, stated co-founder Pavel Durov in his latest post.
The new feature was launched in an update released on December 4. According to the businessman, around 15,000 programs were created in just 12 days, and referral links to mini-apps were sent to 4 million users.
Thanks to the affiliate platform, app developers and public channel authors receive "what they need the most," Durov remarked. It provides channels with an opportunity for additional earnings, while apps can attract users.
“Unlike other similar systems, the Telegram affiliate platform is transparent and guarantees instant commission payments every time a referred user makes a purchase in a mini-app,” added the billionaire.
He also noted the simplicity of launching such programs and participating in them. For example, the list of available affiliate offers can be viewed through the "Settings" menu (My Stars > Earn Stars).
Previously, Spot reported that Telegram's net profit for the first half of 2024 amounted to $335 million.